Reaction Bi-fold Advertisement 2

Client: Kenneth Cole Reaction watches (licensed by Geneva Watch Group)
Release Date: Fall 2004
Usage: 4 Page Blow-In Advertisement for Burdines

These advertisements were produced in large quantities, around 300,000 per run, and inserted into area newspapers gift guides for specific holidays. I coordinated the layout of the watches as well as the high-end retouching needed to make these pieces truly stand out. For these pieces i chose a high-tech theme to help focus on the unique shapes and functions of the watches. The items in this advertisement went on to be some of the best sellers in the line.

 
 
Contact Info
Downloads
nalewajk.com